We’ve invested roughly $3.3 million to acquire 16 brand new single-family homes within the Pinewood Trails community of Cleveland, Texas, with plans to acquire a total of 87 rental homes in the community over the next year. A component of the greater Houston metro area, Cleveland is located about 42 miles north of downtown Houston.
At a strategic level, this investment fits within our affordably-priced Sunbelt apartment / rental housing thesis. From millennials to retirees, a broad group of Americans has been taking part in a migration from northern to southern states over the past decade, driving continued demand for well-priced, well-located real estate, and supporting steady returns for disciplined investors.
As we stated in our first quarter flagship portfolio update and 2020 year-end letters to investors, we believe that this long-term trend has only been further accelerated by the pandemic. In an economy where remote work is becoming the norm for more and more people, we expect that an increasing share of the population won’t need to live in expensive gateway cities and will instead seek out locations that offer lower living costs and more agreeable climates.
This acquisition was made by a joint venture between two Fundrise sponsored funds, the Fundrise Interval Fund, which invested roughly $3,007,000, and the Growth eREIT VII, which invested $334,000.
Strategy
Value Add
Acquire real estate that needs improvements and / or lease-up
- Risk-return profile: Moderate to high
- Expected timing / delay of returns: Several months to a year
- Expected source of returns: Growth with some income
Note that this section is intended to provide a general overview of the Value Add strategy for educational purposes only, and is not meant to be representative of the specific details of any individual investment. All investments involve risk and there are no guarantees of any returns.
Business plan
By acquiring the brand-new (vacant) homes in batches and leasing them up ourselves to assemble a stabilized community, we intend to get a better price, and therefore a better potential return, than if we had purchased a “finished product.”
Our initial investment at Pinewood Trails is an all-cash purchase of 16 finished homes within the community, which is still under construction. Our intent is to acquire and lease up additional batches of roughly nine homes per month as they deliver, eventually taking ownership of 87 homes within the community. This phased buying structure should result in much more efficient deployment of investors’ capital, as opposed to holding cash for several months while waiting for an entire community to be built, and then acquiring it all at once.
Our intent with this and other investments in single-family rental home communities is to be a long-term investor, building a scaled portfolio that generates consistent rental income, while at the same time being positioned to capture what we believe will be outsized price appreciation thanks to a confluence of demographic factors driving demand across the Sunbelt. While the properties of course look different than multifamily apartments, the underlying investment thesis is ultimately very similar.
We have engaged a leading property manager of single-family rental communities across the US.
We expect the aggregate purchase price of all 87 homes in the completed community will be $17.9 million. While we acquired the homes in an all-cash transaction, we intend to use portfolio-level financing, with the aim of increasing expected returns and freeing up cash to deploy elsewhere.
Why we invested
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Fast-growing area: The property is located within the Houston–The Woodlands–Sugar Land metropolitan area, just 42 miles northeast of downtown. Between 2010 and 2019, the Houston area’s population grew 19% to approximately 7 million residents, making it the fifth largest MSA in the country, according to the U.S. Census.
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Social distancing-friendly: We believe the privacy provided by the community’s fully detached and individual homes will be particularly attractive to renters seeking an additional level of social distancing, or who simply need more living space as norms around work and school shift.
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Institutional-quality asset: This deal is structured so as to allow us to acquire tranches of homes in regular batches throughout the year, directly from a nationally recognized homebuilder. Once our investment in the 87 homes is complete, we will have added an institutional-quality asset of ready-to-rent homes to our portfolio, consisting entirely of brand-new construction.
As always, if you have any questions or feedback, please visit our help center or reach out to us at investments@fundrise.com.



